Marketing Trends

25/04/2018

BEAUTYSTREAMS Future outlook: Spring Summer 2019 Beauty Concepts

Colour Cosmetics, Global, Marketing Trends, Personal Care

BEAUTSYTREAMS organised a special complimentary seminar at in-cosmetics Global on Tuesday April 17, 2018 at 3:15pm as BEAUTYSTREAMS Creative Director Michael Nolte presented Spring Summer 2019 Beauty Concepts. ... Read more

13/04/2018

Developing high-impact beauty concepts

Global, Marketing Trends

Current market analysis techniques can effortlessly zero in on deliverables for a product concept. As a matter of fact, you can piece together an idea for a ... Read more

10/04/201810/04/2018

New claims in skincare: anti-pollution and probiotic ingredients

Global, Marketing Trends, Skincare

With most of the talk lately being around the negative impacts of environmental threats and chemical ingredients on the skin, it’s not surprising that cosmetics companies have ... Read more

27/03/2018

How to be social media savvy for a beauty launch

Digital, Global, Influencer Marketing, Marketing Trends, Social Media, Uncategorized

Author: Sean Singleton – Managing Director, Skive When it comes to best practice for launching a product or campaign, the beauty field has got the right look, ... Read more

19/03/201814/03/2018

Diversity and potential of personal care ingredients: Southeast Asia vs rest of the world – Video

Asia, Global Markets, Marketing Trends

The market value for specialty personal care ingredients in the key regions, including Europe, the United States, Brazil, China, Japan, Southeast Asia, India, and Rest of the ... Read more

16/03/201816/03/2018

Top trend of 2018: Hair is your crowning glory!

Haircare, Latin America, Lifestyle, Market Trends, Marketing Trends, News, Show Features, Workshops

The haircare, styling and colourants market has experienced steady growth over recent years, and its set to catapult in 2018 and beyond! One of the reasons hair ... Read more

16/03/201814/03/2018

Spotlight on natural extracts – Video

Asia, Marketing Trends, Natural Extracts

Natural extracts are in massive demand these days, thanks to continued growth in the global natural and organic beauty and personal care market. This must-watch presentation looks ... Read more

14/03/2018

Identifying opportunities in colour cosmetics in Asia Pacific – Video

Asia, Colour Cosmetics, Marketing Trends

Colour cosmetics is the fastest growing category in Beauty and Personal Care. Although North America led the sales of colour cosmetics in 2016, Asia Pacific is set ... Read more

13/03/201813/03/2018

Improve customer experience CX through chatbots and mobile chat apps – Video

Asia, Marketing Trends, Technology & Cosmetic Ingredients

The core essence of digital transformation is to leverage technology, processes, people & culture to improve the customer experience across their entire journey. This is especially true ... Read more

12/03/201812/03/2018

Why visit in-cosmetics Korea? Hear from 2017 visitors – Video

Innovation Zone, Korea, Marketing Trends, News, News, Sensory Bar, Show Features, Stories, Technical Seminars

Hear from 2017 visitors why you should visit in-cosmetics Korea, returning back to the trend setting Korean market for the fourth time on 13 – 15 June. Here ... Read more