Marketing Trends

31/03/202031/03/2020

The impact of COVID-19 on the cosmetic industry

Asia, Consumer, Industry/Country Reports, Influencers, Korea, Market Focus, Market Trends, Marketing Trends, Personal Care, Retail, Skincare, Trends

in-cosmetics Korea spoke with Son Seong-min, the lead researcher at REACH24H KOREA about the impact of COVID-19 on the cosmetic industry. On the very first day of ... Read more

20/02/202026/03/2020

SPC MT preview March 20

Marketing Trends

SPC: in-cosmetics 2020 Marketing Trends presentations preview Imogen Matthews March 2020 The ever-popular Marketing Trends programme at the in-cosmetics Global Barcelona show will cover the most ... Read more

20/02/202026/03/2020

Terminological Inexactitudes & Cosmetic Claims – Not Just Adjectives

Marketing Trends

Theresa Callaghan PhD, CEO Callaghan Consulting International, Hamburg, Germany Cosmetics have much to look forward to in this new decade, yet at the same time our ... Read more

20/02/202026/03/2020

in-cosmetics global MT preview 2020

Marketing Trends

in-cosmetics: Marketing Trends presentations preview: 30th June-2nd July 2020 By Imogen Matthews Global beauty trends, key emerging categories and industry hot topics will shape the agenda for ... Read more

22/11/2019

Marketers and chemists find the formula for New Product Development success at in-cosmetics North America

Awards, Event Press Releases, Formulation Challenge, Formulation Lab, incosnorthamerica, Innovation Zone, Marketing Trends, North America, Sensory Bar, Technical Seminars

in-cosmetics North America returned to New York from October 23-24, with the region’s major beauty brands joining their indie counterparts in sourcing the latest personal care ingredients ... Read more

11/09/201911/09/2019

The Booming Latin American Haircare Market

incos Latin America, incos Latin America, Latin America, Marketing Trends, News

In 2018, the haircare category in Latin America reached $12 billion in sales and grew by 8%. Brazil led the ranking as the best-performing country in the ... Read more

10/09/201910/09/2019

NEW BUSINESS MODEL – THE ARRIVAL OF LIMELIFE BY ALCONE IN BRAZIL

Latin America, Market Trends, Marketing Trends, Show Features

By Silvia Lourenço An In-cosmetics Latin America exclusive News Story In the last decade, the world has changed and the digital age has brought versatility and speed ... Read more

30/08/201917/09/2019

LUXEMALISM

Asia, incos Latin America, Latin America, Market Trends, Marketing Trends

Luxury in cosmetics is an exciting topic and in order to understand the current trends in the category we have to start by investigating consumer’s psychology: Why ... Read more

30/08/201917/09/2019

Asian Beauty: The Multi-Billion-Dollar Opportunity

Asia, incos Latin America, Latin America, Market Trends, Marketing Trends

Written by Andrea Bisker, Head of Stylus Brazil It’s fair to say most (if not all) eyes are on the East when it comes to beauty. From ... Read more

18/06/201918/06/2019

SEPHORA CHOOSES TWO BRAZILIAN COSMETICS COMPANIES FOR THEIR ACCELERATION PROGRAMME

Branding, Haircare, incos Latin America, Industry/Country Reports, Interviews, Latin America, Lifestyle, Market Trends, Marketing Trends, News, News, Organic, Skincare, Stories, Sustainability

By Silvia Lourenço – An In-cosmetics Latin America exclusive News Story It would have been an ordinary working morning for Sao Paulo born Patrícia Camargo and Luciana ... Read more