Roziani Zulkifli, Exhibition Director for in-cosmetics Global
Sustainability, preservation challenges and the nuances of developing cosmetic claims, are just a few of the scientific and regulatory hurdles changing the face of today’s personal care industry. Evolving in line with consumer demands, as well as technological advancements, these market trends present new opportunities for the cosmetic and personal care community.
Helping the industry navigate the most pertinent issues facing the industry, leading scientific, technical and regulatory experts will come together at in-cosmetics Global to help identify and plan for future opportunities while offering insights into practical tools to enable them to navigate the future, optimise output and drive business forward.
An estimated 50% of the substances listed on Annex V of the European Regulation EC/1223/200g have been affected by increasingly tough regulations and consumer perceptions. This has brought the preservation of cosmetic products to the forefront of formulators minds.
The implications for the industry have proven to be both positive and potentially damaging. Being prompted to systematically review the toxicological properties of chemicals with the aim of increasing consumer safety, is no doubt a positive result.
On the other hand, pressure from both consumers and media for products that are perceived as less ‘synthetic’ has seen many chemicals that have been used for decades being phased out. This has had implications for formulators given the legal and ethical obligations to adequately preserve products in the safest way.
A thorough understanding of different technical approaches in terms of formulation, dermatology and toxicology will be the focus of the ‘preservation challenges & skin sensitivities’ workshop, on 30 March, when Dr. Andrea Mitarotonda PhD FRSC will explore the risk of increasingly challenging preservation practices.
Beyond the adjective of claims
We’re also returning to one of the most popular workshop topics, ‘beyond the adjectives of claims’, to explore the complexities and nuances of developing cosmetic claims. There are both challenges and opportunities to be found from the impact that scientific marketing and global consumer concerns surrounding sustainability can have on this process.
On 31 March, Dr. Theresa Callaghan PhD, a skincare scientist and cosmetic product claim specialist, will explain the importance of using the July 2019 EU support criteria as a foundation for any cosmetic product. By also analysing existing product labels, she’ll provide a basis through which to navigate current and emerging product trends and the process of making claims in a world increasingly focused on sustainability.
Skin microbiome: novel discoveries on healthy skin, testing methods and regulations aspects
The technological developments in genome sequencing and its more widespread application within the skincare market over the past two decades have created an opportunity for formulators and brand owners to create personalised products linked to skin microbiome. For brands looking to tap into this sector, it’s key to understand the different research tools available which allow formulators to operate with different levels of accuracy. On 31 March, we’ll provide access to experts including Dr. Nava Dayan to discuss recent findings in skin microbiome mapping, research and regulatory aspects.
Formulating for a sustainable future – beyond natural & organic
One of the most prevalent topics across all industries right now is sustainability. Sales of certified organic and natural beauty products are higher than they’ve ever been, experiencing a 14% growth in sales in 2018. Brands are recognising that products formulated with natural ingredients are warranting a higher annual market growth than synthetic products.
The opportunities and challenges for formulators continue to shift as the range of green raw materials that can be used in certified personal care products fluctuates. We know that one of the main challenges comes when assessing the sustainability profile of ingredients and the chemical processes that are permitted. By joining us in Barcelona on 1 April, attendees – including indie brands – will be provided with guidance on how to develop effective “green” formulations and navigate key marketing techniques and messaging to define sustainability credentials, led by Judi Beerling MBA, C.Chem. MRSC, Technical Research Manager, Ecovia Intelligence.
New avenues in haircare: hair exposome, latest research & technological advances
Another growing trend is the convergence of science and technology within the haircare sector. Four key drivers are said to be defining the market including Hair Exposome (HE) which defines a set of external and internal factors that provoke a human body response in hair health. Another key driver is scalp microbiome where microbe communications play an important role in scalp and skin health. Hair and colour regulations, understanding the mechanisms regulating pigmentation, along with the rising availability of cutting-edge technologies for hair research and analysis will also be explored in a dedicated hour-hour workshop, co-organised by Beauty Cluster Barcelona.
To gain a comprehensive understanding of the industry’s most significant challenges and opportunities, and to find out more about the in-cosmetics Global, paid-for programme of scientific regulatory workshops, visit https://www.in-cosmetics.com/en/education2020/workshops/
 Soil Association, Organic Beauty and Wellbeing 2019 Market Report 2019